Rayonier Will Stay Rayonier
Rayonier will maintain the Rayonier name after a thorough review of alternatives following its recent merger of equals with PotlatchDeltic, while also introducing a new corporate logo that reflects a fresh brand identity for the combined company.
“In a spirit of collaboration following our transformative merger of equals, we considered numerous alternatives for a new company name,” says Mark McHugh, President & CEO. “We also considered the rich history, considerable brand equity, and established market presence of both the legacy Rayonier and PotlatchDeltic corporate brands. Ultimately, the new Board of Directors and senior leadership team of the combined company agreed that the new organization would be best served by retaining the name ‘Rayonier,’ while also introducing a refreshed corporate logo that reflects the beginning of a new era as a combined company. This approach will allow us to honor our proud history and leverage our strong brand equity among stakeholders, while also mitigating the cost, complexity and potential risk of confusion in adopting an entirely new corporate identity.”
Rayonier owns nearly 4.2 million acres of forests across 11 U.S. states, with a strong presence in the U.S. South and Northwest, and operates six sawmills, an industrial-grade plywood mill, residential and commercial real estate developments, and a rural land sales program.
Latest News
GP Donates $100,000 To Volunteer Fire Department In Corrigan, Texas
The Corrigan Volunteer Fire Department, which has close to 25 active volunteers and answered more than 150 emergency calls in 2022, has kicked off a capital campaign to build a new fire station, which will cost $400,000. In support of this campaign, and in recognition of the three major facilities Georgia-Pacific operates (and the 1,000 people employed) in Polk County, Texas, the company has donated $100,000 to the effort…
Nashville Sets Perfect Stage For Lumber Conference
Lumber producers who made the trek to Room 205 and the 2023 Productivity & Efficiency Conference produced by Timber Processing and sponsored by Southern Forest Products Assn. (SFPA) were not disappointed as the event featured a wide range of speakers who delivered insights on different facets of mill operations…
Sawmillers Show Up At EXPO
After six shows in Atlanta, Ga. dating back to 2011, the Southern Forest Products Assn., host of the biennial Forest Products Machinery & Equipment EXPO, decided to move the 37th edition to Nashville, Tenn. Held August 23-25, this was an exciting change for exhibitors and attendees alike—the Music City Center was in the heart of the city, allowing everyone the chance to not only walk from the variety of hotels and top-notch restaurants to the show floor but also enjoy all that Nashville has to offer by way of its world-famous music scene…
Single-Family Starts Lead U.S. Housing Rebound In July
U.S. housing starts increased in July to a seasonally adjusted rate of 1.452 million, nearly 4% above June (and 6% above July a year ago). Single-family housing starts in July were at a rate of 983,000, 6.7% above June, while multi-family starts were 460,000, even with June, according to the U.S. Census Bureau and U.S. Dept. of Housing and Urban Development monthly new residential construction report…
Find Us On Social
Newsletter
The monthly Timber Processing Industry Newsletter reaches over 4,000 mill owners and supervisors.
Subscribe/Renew
Timber Processing is delivered 10 times per year to subscribers who represent sawmill ownership, management and supervisory personnel and corporate executives. Subscriptions are FREE to qualified individuals.
Advertise
Complete the online form so we can direct you to the appropriate Sales Representative.